{"id":13184,"date":"2026-11-11T13:45:42","date_gmt":"2026-11-11T12:45:42","guid":{"rendered":"https:\/\/www.gopay.com\/blog\/?p=13184"},"modified":"2026-11-11T13:45:43","modified_gmt":"2026-11-11T12:45:43","slug":"coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze","status":"publish","type":"post","link":"https:\/\/www.gopay.com\/blog\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\/","title":{"rendered":"Coffeespot: Obrat p\u0159es GoPay vzrostl o 72 %. Apple Pay dosahuje 97% konverze"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Z mal\u00e9ho e-shopu vyrostla pra\u017e\u00edrna, kter\u00e1 dnes zpracuje t\u00e9m\u011b\u0159 300 tun k\u00e1vy ro\u010dn\u011b. Coffeespot ale neroste jen v objemu prodan\u00e9 k\u00e1vy. Za posledn\u00ed dva roky zv\u00fd\u0161il obrat p\u0159es platebn\u00ed br\u00e1nu GoPay o v\u00edce ne\u017e 72 % a v\u00fdrazn\u011b zlep\u0161il \u00fasp\u011b\u0161nost online plateb. Digit\u00e1ln\u00ed pen\u011b\u017eenky dnes tvo\u0159\u00ed v\u00edce ne\u017e polovinu karetn\u00edch plateb a jejich konverze se pohybuje kolem 97 %.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pod\u00edvejte se na p\u0159\u00edpadovou studii Coffeespot<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"fitvid extra-bottom\"><iframe loading=\"lazy\" title=\"Coffeespot: D\u00edky GoPay prob\u011bhne 97 % plateb p\u0159es Apple Pay okam\u017eit\u011b.\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/-2UASE-P-lQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Z mal\u00e9ho e-shopu ke 300 tun\u00e1m k\u00e1vy ro\u010dn\u011b<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Coffeespot za\u010d\u00ednal jako men\u0161\u00ed e-shop. Dnes m\u00e1 vlastn\u00ed z\u00e1zem\u00ed v Hrad\u010dovic\u00edch, nab\u00edz\u00ed v\u00edce ne\u017e 30 druh\u016f k\u00e1vy a za lo\u0148sk\u00fd rok j\u00ed upra\u017eil t\u00e9m\u011b\u0159 300 tun.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">R\u016fst p\u0159itom nestoj\u00ed jen na v\u011bt\u0161\u00edm objemu. Coffeespot dlouhodob\u011b pracuje s kvalitou produktu i z\u00e1kaznickou zku\u0161enost\u00ed. D\u00edky kontakt\u016fm p\u0159\u00edmo s p\u011bstiteli a cest\u00e1m na plant\u00e1\u017ee m\u00e1 kontrolu nad v\u00fdb\u011brem k\u00e1vy. Na e-shopu pak z\u00e1kazn\u00edk\u016fm pom\u00e1h\u00e1 s orientac\u00ed podle intenzity pra\u017een\u00ed, chuti i zp\u016fsobu p\u0159\u00edpravy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V\u00fdznamnou roli hraje tak\u00e9 zp\u011btn\u00e1 vazba. Pr\u00e1v\u011b podle n\u00ed Coffeespot postupn\u011b roz\u0161i\u0159oval mo\u017enosti dopravy i placen\u00ed.<\/p>\n\n\n<div class=\"wp-block-image is-style-rounded wp-duotone-unset-1\">\n<figure class=\"alignleft size-medium is-resized\"><a href=\"https:\/\/site.gopaycdn.com\/blog\/wp-content\/uploads\/2026\/11\/NSC_1514-1-scaled.jpg\"><img decoding=\"async\" width=\"200\" height=\"300\" src=\"https:\/\/site.gopaycdn.com\/blog\/wp-content\/uploads\/2026\/11\/NSC_1514-1-200x300.jpg\" alt=\"\" class=\"wp-image-13206\" style=\"aspect-ratio:1;object-fit:cover;object-position:48% 34%;width:191px;height:auto\" srcset=\"https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/NSC_1514-1-200x300.jpg 200w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/NSC_1514-1-768x1152.jpg 768w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/NSC_1514-1-683x1024.jpg 683w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/NSC_1514-1-1024x1536.jpg 1024w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/NSC_1514-1-1365x2048.jpg 1365w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/NSC_1514-1-720x1080.jpg 720w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/NSC_1514-1-scaled.jpg 1707w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/a><\/figure>\n<\/div>\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-8f761849 wp-block-group-is-layout-flex\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201eD\u016fle\u017eit\u00fd je pro n\u00e1s kontakt se z\u00e1kazn\u00edkem a jeho zp\u011btn\u00e1 vazba. D\u00edky n\u00ed jsme postupem \u010dasu roz\u0161\u00ed\u0159ili jak nab\u00eddku dopravc\u016f, tak samoz\u0159ejm\u011b i plateb.\u201c<\/em><br><br><strong>David Katr\u0148\u00e1k, provozn\u00ed \u0159editel Coffeespot<\/strong><\/p>\n<\/blockquote>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Obrat p\u0159es GoPay vzrostl za dva roky o v\u00edce ne\u017e 72 %<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">R\u016fst Coffeespotu potvrzuj\u00ed tak\u00e9 data z platebn\u00ed br\u00e1ny GoPay. V roce 2024 vzrostl obrat zpracovan\u00fd p\u0159es GoPay meziro\u010dn\u011b o 32 %. V roce 2025 p\u0159idal dal\u0161\u00edch 30 %. Ve srovn\u00e1n\u00ed s rokem 2023 tak obchodn\u00edk dos\u00e1hl <strong>celkov\u00e9ho r\u016fstu o v\u00edce ne\u017e 72 %<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">S rostouc\u00edm objemem plateb p\u0159itom Coffeespot dok\u00e1zal zlep\u0161ovat tak\u00e9 jejich \u00fasp\u011b\u0161nost. <strong>Celkov\u00e1 konverze karetn\u00edch plateb vzrostla z 93,42 % v roce 2023 na 94,75 % v roce 2025.<\/strong> Za prvn\u00ed t\u0159i m\u011bs\u00edce roku 2026 u\u017e dos\u00e1hla 96,27 %.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V\u00fdsledky ukazuj\u00ed, \u017ee r\u016fst po\u010dtu a objemu plateb nemus\u00ed b\u00fdt na \u00fakor jejich \u00fasp\u011b\u0161nosti. Naopak. Coffeespot postupn\u011b zjednodu\u0161uje placen\u00ed a nab\u00edz\u00ed z\u00e1kazn\u00edk\u016fm metody, kter\u00e9 jim umo\u017e\u0148uj\u00ed dokon\u010dit n\u00e1kup rychleji.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/site.gopaycdn.com\/blog\/wp-content\/uploads\/2026\/11\/image-2.jpeg\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/site.gopaycdn.com\/blog\/wp-content\/uploads\/2026\/11\/image-2-1024x683.jpeg\" alt=\"Prodejna Coffeespot \" class=\"wp-image-13185\" style=\"aspect-ratio:1.4992888417882142;width:657px;height:auto\" srcset=\"https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/image-2-1024x683.jpeg 1024w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/image-2-300x200.jpeg 300w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/image-2-767x511.jpeg 767w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/image-2-1536x1024.jpeg 1536w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/image-2-1620x1080.jpeg 1620w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/image-2-609x406.jpeg 609w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/image-2.jpeg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Apple Pay a Google Pay u\u017e tvo\u0159\u00ed v\u011bt\u0161inu karetn\u00edch plateb<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">V\u00fdznamnou zm\u011bnou pro\u0161el tak\u00e9 zp\u016fsob, jak\u00fdm z\u00e1kazn\u00edci Coffeespotu plat\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">U\u017e v prvn\u00edm roce po zaveden\u00ed Apple Pay a Google Pay tvo\u0159ily tyto metody v\u00edce ne\u017e 40 % karetn\u00edch plateb. V roce 2025 jejich pod\u00edl p\u0159ekro\u010dil 51 % a na za\u010d\u00e1tku roku 2026 se p\u0159ibl\u00ed\u017eil 57 %.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>T\u00e9m\u011b\u0159 \u0161est z deseti karetn\u00edch plateb tak dnes z\u00e1kazn\u00edci Coffeespotu prov\u00e1d\u011bj\u00ed prost\u0159ednictv\u00edm Apple Pay nebo Google Pay.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">D\u016fvod je jednoduch\u00fd. Z\u00e1kazn\u00edk nemus\u00ed opisovat \u00fadaje z platebn\u00ed karty a platbu m\u016f\u017ee potvrdit b\u011bhem n\u011bkolika okam\u017eik\u016f. To je d\u016fle\u017eit\u00e9 zejm\u00e9na p\u0159i n\u00e1kupech na mobiln\u00edch telefonech, kde ka\u017ed\u00fd dal\u0161\u00ed krok m\u016f\u017ee znamenat p\u0159ek\u00e1\u017eku.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Digit\u00e1ln\u00ed pen\u011b\u017eenky nav\u00edc vykazuj\u00ed velmi vysokou \u00fasp\u011b\u0161nost. Jejich konverze se pohybuje kolem 97 %, p\u0159i\u010dem\u017e pr\u00e1v\u011b Apple Pay pat\u0159\u00ed mezi nejv\u00fdkonn\u011bj\u0161\u00ed platebn\u00ed metody Coffeespotu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201eAktu\u00e1ln\u00ed konverze dosahuje \u00factyhodn\u00fdch 97 %, co\u017e je samoz\u0159ejm\u011b pro n\u00e1s i pro z\u00e1kazn\u00edka skv\u011bl\u00e9 \u010d\u00edslo. Platebn\u00ed proces mus\u00ed fungovat jednodu\u0161e a bez zbyte\u010dn\u00fdch p\u0159ek\u00e1\u017eek,\u201c<\/em> komentuje \u00fasp\u011bch provozn\u00ed \u0159editel Coffeespotu David Katr\u0148\u00e1k.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Rostouc\u00ed obliba t\u011bchto metod se prom\u00edt\u00e1 i do celkov\u00e9 v\u00fdkonnosti platebn\u00ed br\u00e1ny. Z\u00e1kazn\u00edci st\u00e1le \u010dast\u011bji vol\u00ed rychl\u00e9 zp\u016fsoby placen\u00ed, kter\u00e9 z\u00e1rove\u0148 dosahuj\u00ed nadpr\u016fm\u011brn\u00e9 konverze.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Coffeespot a GoPay: V\u00fdsledky v \u010d\u00edslech<\/h2>\n\n\n\n<figure class=\"wp-block-table is-style-stripes has-medium-font-size\"><table class=\"has-white-background-color has-background has-fixed-layout\"><tbody><tr><td><strong>+72 %<\/strong><\/td><td><strong>96,27 %<\/strong><\/td><td><strong>~57 %<\/strong><\/td><\/tr><tr><td>Obrat p\u0159es GoPay 2023\u20132025<\/td><td>Konverze karetn\u00edch plateb Q1\/2026<\/td><td>Pod\u00edl Apple Pay a Google Pay Q1\/2026<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Vy\u0161\u0161\u00ed konverze znamen\u00e1 v\u00edce dokon\u010den\u00fdch objedn\u00e1vek<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Rozd\u00edl mezi 93,42% konverz\u00ed v roce 2023 a 96,27% konverz\u00ed na za\u010d\u00e1tku roku 2026 se m\u016f\u017ee na prvn\u00ed pohled zd\u00e1t mal\u00fd. V praxi ale p\u0159edstavuje v\u00fdznamn\u00e9 zlep\u0161en\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">P\u0159i stejn\u00e9m po\u010dtu 10 000 zah\u00e1jen\u00fdch karetn\u00edch plateb by rozd\u00edl odpov\u00eddal p\u0159ibli\u017en\u011b <strong>285 dodate\u010dn\u011b \u00fasp\u011b\u0161n\u00fdm platb\u00e1m<\/strong>. A to bez nutnosti p\u0159iv\u00e9st na e-shop dal\u0161\u00ed n\u00e1v\u0161t\u011bvn\u00edky.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pro rostouc\u00ed e-shop je proto d\u016fle\u017eit\u00e9 nejen z\u00edsk\u00e1vat nov\u00e9 z\u00e1kazn\u00edky, ale tak\u00e9 zajistit, aby ti st\u00e1vaj\u00edc\u00ed mohli sv\u016fj n\u00e1kup bez probl\u00e9m\u016f dokon\u010dit.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Coffeespot k tomu vyu\u017e\u00edv\u00e1 kombinaci klasick\u00fdch karetn\u00edch plateb, Apple Pay a Google Pay. Z\u00e1kazn\u00edk si tak m\u016f\u017ee vybrat zp\u016fsob placen\u00ed, kter\u00fd mu nejl\u00e9pe vyhovuje.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/site.gopaycdn.com\/blog\/wp-content\/uploads\/2026\/11\/image-3.jpeg\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/site.gopaycdn.com\/blog\/wp-content\/uploads\/2026\/11\/image-3-1024x683.jpeg\" alt=\"P\u0159\u00edprava k\u00e1vy v prodejn\u011b Coffeespot.\" class=\"wp-image-13186\" style=\"aspect-ratio:1.4992888417882142;width:708px;height:auto\" srcset=\"https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/image-3-1024x683.jpeg 1024w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/image-3-300x200.jpeg 300w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/image-3-767x511.jpeg 767w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/image-3-1536x1024.jpeg 1536w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/image-3-1620x1080.jpeg 1620w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/image-3-609x406.jpeg 609w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/image-3.jpeg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Platebn\u00ed br\u00e1na, kter\u00e1 dr\u017e\u00ed krok s r\u016fstem<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">S r\u016fstem e-shopu rostou tak\u00e9 n\u00e1roky na platebn\u00ed \u0159e\u0161en\u00ed. Vedle vysok\u00e9 konverze jsou d\u016fle\u017eit\u00e9 stabilita, rychlost a schopnost spolehliv\u011b zpracov\u00e1vat st\u00e1le v\u011bt\u0161\u00ed objem transakc\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pr\u00e1v\u011b tyto vlastnosti Coffeespot na spolupr\u00e1ci s GoPay oce\u0148uje.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201eSpolupr\u00e1ci s platebn\u00ed branou GoPay hodnot\u00edme velmi pozitivn\u011b. Oce\u0148ujeme p\u0159edev\u0161\u00edm stabilitu, rychlost a schopnost udr\u017eet krok s na\u0161\u00edm r\u016fstem,\u201c<\/em> dopl\u0148uje David Katr\u0148\u00e1k.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Za dva roky vzrostl obrat Coffeespotu p\u0159es GoPay o v\u00edce ne\u017e 72 %. Sou\u010dasn\u011b se zv\u00fd\u0161ila konverze karetn\u00edch plateb a digit\u00e1ln\u00ed pen\u011b\u017eenky se staly dominantn\u00edm zp\u016fsobem placen\u00ed.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">P\u0159\u00edb\u011bh Coffeespotu tak ukazuje, \u017ee v\u00fdkonnost platebn\u00ed br\u00e1ny nen\u00ed jen technickou metrikou. Je d\u016fle\u017eitou sou\u010d\u00e1st\u00ed z\u00e1kaznick\u00e9 zku\u0161enosti a m\u016f\u017ee p\u0159\u00edmo ovliv\u0148ovat po\u010det \u00fasp\u011b\u0161n\u011b dokon\u010den\u00fdch objedn\u00e1vek.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Z mal\u00e9ho e-shopu vyrostla pra\u017e\u00edrna, kter\u00e1 dnes zpracuje t\u00e9m\u011b\u0159 300 tun k\u00e1vy ro\u010dn\u011b. Coffeespot ale neroste jen v objemu prodan\u00e9 k\u00e1vy. Za posledn\u00ed dva roky zv\u00fd\u0161il obrat p\u0159es platebn\u00ed br\u00e1nu GoPay o v\u00edce ne\u017e 72 % a v\u00fdrazn\u011b zlep\u0161il \u00fasp\u011b\u0161nost online plateb. Digit\u00e1ln\u00ed pen\u011b\u017eenky dnes tvo\u0159\u00ed v\u00edce ne\u017e polovinu karetn\u00edch plateb a jejich konverze se<a class=\"read-more\" href=\"https:\/\/www.gopay.com\/blog\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\/\">\u010c\u00edst d\u00e1le<\/a><\/p>\n","protected":false},"author":32,"featured_media":13189,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[18],"tags":[79,67,25],"coauthors":[73],"class_list":["post-13184","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pripadove-studie-rozhovory-gopay","tag-casestudy","tag-e-commerce","tag-online-platby"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Coffeespot: Obrat p\u0159es GoPay vzrostl o 72 %. Apple Pay dosahuje 97% konverze | GoPay blog<\/title>\n<meta name=\"description\" content=\"Coffeespot za posledn\u00ed dva roky zv\u00fd\u0161il obrat p\u0159es platebn\u00ed br\u00e1nu GoPay o v\u00edce ne\u017e 72 % a v\u00fdrazn\u011b zlep\u0161il \u00fasp\u011b\u0161nost online plateb.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gopay.com\/blog\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Coffeespot: Obrat p\u0159es GoPay vzrostl o 72 %. Apple Pay dosahuje 97% konverze | GoPay blog\" \/>\n<meta property=\"og:description\" content=\"Coffeespot za posledn\u00ed dva roky zv\u00fd\u0161il obrat p\u0159es platebn\u00ed br\u00e1nu GoPay o v\u00edce ne\u017e 72 % a v\u00fdrazn\u011b zlep\u0161il \u00fasp\u011b\u0161nost online plateb.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.gopay.com\/blog\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\/\" \/>\n<meta property=\"og:site_name\" content=\"GoPay blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/gopay.cz\" \/>\n<meta property=\"article:published_time\" content=\"2026-11-11T12:45:42+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-11-11T12:45:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/1200x630-9.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Jakub Janou\u0161ek\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@gopaycz\" \/>\n<meta name=\"twitter:site\" content=\"@gopaycz\" \/>\n<meta name=\"twitter:label1\" content=\"Napsal(a)\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jakub Janou\u0161ek\" \/>\n\t<meta name=\"twitter:label2\" content=\"Odhadovan\u00e1 doba \u010dten\u00ed\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minut\" \/>\n\t<meta name=\"twitter:label3\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data3\" content=\"Jakub Janou\u0161ek\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\\\/\"},\"author\":{\"name\":\"Jakub Janou\u0161ek\",\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/#\\\/schema\\\/person\\\/571564f6e467535fc1ea65004269859c\"},\"headline\":\"Coffeespot: Obrat p\u0159es GoPay vzrostl o 72 %. Apple Pay dosahuje 97% konverze\",\"datePublished\":\"2026-11-11T12:45:42+00:00\",\"dateModified\":\"2026-11-11T12:45:43+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\\\/\"},\"wordCount\":994,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/11\\\/1200x630-9.png\",\"keywords\":[\"casestudy\",\"e-commerce\",\"online platby\"],\"articleSection\":[\"P\u0159\u00edpadov\u00e9 studie a rozhovory\"],\"inLanguage\":\"cs\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.gopay.com\\\/blog\\\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\\\/\",\"url\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\\\/\",\"name\":\"Coffeespot: Obrat p\u0159es GoPay vzrostl o 72 %. Apple Pay dosahuje 97% konverze | GoPay blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/11\\\/1200x630-9.png\",\"datePublished\":\"2026-11-11T12:45:42+00:00\",\"dateModified\":\"2026-11-11T12:45:43+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/#\\\/schema\\\/person\\\/571564f6e467535fc1ea65004269859c\"},\"description\":\"Coffeespot za posledn\u00ed dva roky zv\u00fd\u0161il obrat p\u0159es platebn\u00ed br\u00e1nu GoPay o v\u00edce ne\u017e 72 % a v\u00fdrazn\u011b zlep\u0161il \u00fasp\u011b\u0161nost online plateb.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\\\/#breadcrumb\"},\"inLanguage\":\"cs\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.gopay.com\\\/blog\\\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/11\\\/1200x630-9.png\",\"contentUrl\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/11\\\/1200x630-9.png\",\"width\":1200,\"height\":630,\"caption\":\"P\u0159\u00edpadov\u00e1 studie Coffeespot a GoPay\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"GoPay.com\",\"item\":\"https:\\\/\\\/www.gopay.com\\\/cs\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Dom\u016f\",\"item\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Coffeespot: Obrat p\u0159es GoPay vzrostl o 72 %. Apple Pay dosahuje 97% konverze\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/\",\"name\":\"GoPay blog\",\"description\":\"\u010cl\u00e1nky, n\u00e1vody, srovn\u00e1n\u00ed z ze sv\u011bta e-commerce a online plateb.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"cs\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/#\\\/schema\\\/person\\\/571564f6e467535fc1ea65004269859c\",\"name\":\"Jakub Janou\u0161ek\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/db96e62f145d2fb14dc112d7dd3bd1d179df8bc580b6bae0733379f10db7f7de?s=96&d=mm&r=g6ffbc7664aad9c5e51205a8dab7f1958\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/db96e62f145d2fb14dc112d7dd3bd1d179df8bc580b6bae0733379f10db7f7de?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/db96e62f145d2fb14dc112d7dd3bd1d179df8bc580b6bae0733379f10db7f7de?s=96&d=mm&r=g\",\"caption\":\"Jakub Janou\u0161ek\"},\"description\":\"Jakub se v GoPay star\u00e1 o marketing a komunikaci.\",\"url\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/author\\\/jakub-janousek\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Coffeespot: Obrat p\u0159es GoPay vzrostl o 72 %. Apple Pay dosahuje 97% konverze | GoPay blog","description":"Coffeespot za posledn\u00ed dva roky zv\u00fd\u0161il obrat p\u0159es platebn\u00ed br\u00e1nu GoPay o v\u00edce ne\u017e 72 % a v\u00fdrazn\u011b zlep\u0161il \u00fasp\u011b\u0161nost online plateb.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.gopay.com\/blog\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\/","og_locale":"cs_CZ","og_type":"article","og_title":"Coffeespot: Obrat p\u0159es GoPay vzrostl o 72 %. Apple Pay dosahuje 97% konverze | GoPay blog","og_description":"Coffeespot za posledn\u00ed dva roky zv\u00fd\u0161il obrat p\u0159es platebn\u00ed br\u00e1nu GoPay o v\u00edce ne\u017e 72 % a v\u00fdrazn\u011b zlep\u0161il \u00fasp\u011b\u0161nost online plateb.","og_url":"https:\/\/www.gopay.com\/blog\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\/","og_site_name":"GoPay blog","article_publisher":"https:\/\/www.facebook.com\/gopay.cz","article_published_time":"2026-11-11T12:45:42+00:00","article_modified_time":"2026-11-11T12:45:43+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/1200x630-9.png","type":"image\/png"}],"author":"Jakub Janou\u0161ek","twitter_card":"summary_large_image","twitter_creator":"@gopaycz","twitter_site":"@gopaycz","twitter_misc":{"Napsal(a)":"Jakub Janou\u0161ek","Odhadovan\u00e1 doba \u010dten\u00ed":"5 minut","Written by":"Jakub Janou\u0161ek"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.gopay.com\/blog\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\/#article","isPartOf":{"@id":"https:\/\/www.gopay.com\/blog\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\/"},"author":{"name":"Jakub Janou\u0161ek","@id":"https:\/\/www.gopay.com\/blog\/#\/schema\/person\/571564f6e467535fc1ea65004269859c"},"headline":"Coffeespot: Obrat p\u0159es GoPay vzrostl o 72 %. Apple Pay dosahuje 97% konverze","datePublished":"2026-11-11T12:45:42+00:00","dateModified":"2026-11-11T12:45:43+00:00","mainEntityOfPage":{"@id":"https:\/\/www.gopay.com\/blog\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\/"},"wordCount":994,"commentCount":0,"image":{"@id":"https:\/\/www.gopay.com\/blog\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\/#primaryimage"},"thumbnailUrl":"https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/1200x630-9.png","keywords":["casestudy","e-commerce","online platby"],"articleSection":["P\u0159\u00edpadov\u00e9 studie a rozhovory"],"inLanguage":"cs","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.gopay.com\/blog\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.gopay.com\/blog\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\/","url":"https:\/\/www.gopay.com\/blog\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\/","name":"Coffeespot: Obrat p\u0159es GoPay vzrostl o 72 %. Apple Pay dosahuje 97% konverze | GoPay blog","isPartOf":{"@id":"https:\/\/www.gopay.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.gopay.com\/blog\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\/#primaryimage"},"image":{"@id":"https:\/\/www.gopay.com\/blog\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\/#primaryimage"},"thumbnailUrl":"https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/1200x630-9.png","datePublished":"2026-11-11T12:45:42+00:00","dateModified":"2026-11-11T12:45:43+00:00","author":{"@id":"https:\/\/www.gopay.com\/blog\/#\/schema\/person\/571564f6e467535fc1ea65004269859c"},"description":"Coffeespot za posledn\u00ed dva roky zv\u00fd\u0161il obrat p\u0159es platebn\u00ed br\u00e1nu GoPay o v\u00edce ne\u017e 72 % a v\u00fdrazn\u011b zlep\u0161il \u00fasp\u011b\u0161nost online plateb.","breadcrumb":{"@id":"https:\/\/www.gopay.com\/blog\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\/#breadcrumb"},"inLanguage":"cs","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.gopay.com\/blog\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\/"]}]},{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/www.gopay.com\/blog\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\/#primaryimage","url":"https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/1200x630-9.png","contentUrl":"https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/11\/1200x630-9.png","width":1200,"height":630,"caption":"P\u0159\u00edpadov\u00e1 studie Coffeespot a GoPay"},{"@type":"BreadcrumbList","@id":"https:\/\/www.gopay.com\/blog\/coffeespot-obrat-pres-gopay-vzrostl-o-72-apple-pay-dosahuje-97-konverze\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"GoPay.com","item":"https:\/\/www.gopay.com\/cs\/"},{"@type":"ListItem","position":2,"name":"Dom\u016f","item":"https:\/\/www.gopay.com\/blog\/"},{"@type":"ListItem","position":3,"name":"Coffeespot: Obrat p\u0159es GoPay vzrostl o 72 %. Apple Pay dosahuje 97% konverze"}]},{"@type":"WebSite","@id":"https:\/\/www.gopay.com\/blog\/#website","url":"https:\/\/www.gopay.com\/blog\/","name":"GoPay blog","description":"\u010cl\u00e1nky, n\u00e1vody, srovn\u00e1n\u00ed z ze sv\u011bta e-commerce a online plateb.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.gopay.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"cs"},{"@type":"Person","@id":"https:\/\/www.gopay.com\/blog\/#\/schema\/person\/571564f6e467535fc1ea65004269859c","name":"Jakub Janou\u0161ek","image":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/secure.gravatar.com\/avatar\/db96e62f145d2fb14dc112d7dd3bd1d179df8bc580b6bae0733379f10db7f7de?s=96&d=mm&r=g6ffbc7664aad9c5e51205a8dab7f1958","url":"https:\/\/secure.gravatar.com\/avatar\/db96e62f145d2fb14dc112d7dd3bd1d179df8bc580b6bae0733379f10db7f7de?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/db96e62f145d2fb14dc112d7dd3bd1d179df8bc580b6bae0733379f10db7f7de?s=96&d=mm&r=g","caption":"Jakub Janou\u0161ek"},"description":"Jakub se v GoPay star\u00e1 o marketing a komunikaci.","url":"https:\/\/www.gopay.com\/blog\/author\/jakub-janousek\/"}]}},"_links":{"self":[{"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/posts\/13184","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/users\/32"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/comments?post=13184"}],"version-history":[{"count":15,"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/posts\/13184\/revisions"}],"predecessor-version":[{"id":13211,"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/posts\/13184\/revisions\/13211"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/media\/13189"}],"wp:attachment":[{"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/media?parent=13184"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/categories?post=13184"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/tags?post=13184"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/coauthors?post=13184"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}