{"id":13018,"date":"2026-05-25T15:40:19","date_gmt":"2026-05-25T13:40:19","guid":{"rendered":"https:\/\/www.gopay.com\/blog\/?p=13018"},"modified":"2026-05-25T19:12:28","modified_gmt":"2026-05-25T17:12:28","slug":"abc-zoo-znizilo-po-nasadeni-gopay-pocet-nedokoncenych-platieb-kartou-o-30","status":"publish","type":"post","link":"https:\/\/www.gopay.com\/blog\/abc-zoo-znizilo-po-nasadeni-gopay-pocet-nedokoncenych-platieb-kartou-o-30\/","title":{"rendered":"ABC-ZOO zn\u00ed\u017eilo po nasaden\u00ed GoPay po\u010det nedokon\u010den\u00fdch platieb kartou o 30 %\u00a0"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Pre ve\u013ek\u00fd e-shop znamen\u00e1 ne\u00faspe\u0161n\u00e1 platba straten\u00fa objedn\u00e1vku. <a href=\"https:\/\/www.abc-zoo.sk\">ABC-ZOO<\/a> preto h\u013eadalo rie\u0161enie, ktor\u00e9 zvl\u00e1dne rast naprie\u010d Eur\u00f3pou bez v\u00fdpadkov a komplik\u00e1ci\u00ed. Po nasaden\u00ed platobnej br\u00e1ny GoPay sa firme podarilo zn\u00ed\u017ei\u0165 po\u010det nedokon\u010den\u00fdch platieb kartou o 30 percent.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pozrite si pr\u00edpadov\u00fa \u0161t\u00fadiu ABC-ZOO.<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"fitvid extra-bottom\"><iframe loading=\"lazy\" title=\"ABC-ZOO zn\u00ed\u017eilo po nasaden\u00ed GoPay po\u010det nedokon\u010den\u00fdch platieb kartou o 30 %\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/JJroVmYfNYs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Z akvaristiky na osem eur\u00f3pskych trhov<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">ABC-ZOO vzniklo v roku 2009 ako men\u0161\u00ed akvaristick\u00fd e-shop. Postupne v\u0161ak roz\u0161\u00edrilo sortiment o potreby pre psy, ma\u010dky, hlodavce, papag\u00e1je \u010di ryb\u00e1rov a za\u010dalo expandova\u0165 do zahrani\u010dia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dnes firma p\u00f4sob\u00ed na \u00f4smich eur\u00f3pskych trhoch a minul\u00fd rok dosiahla obrat 16 mili\u00f3nov eur pri medziro\u010dnom raste objedn\u00e1vok o 13 percent.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201eSlovensk\u00fd trh je n\u00e1\u0161 dominantn\u00fd, ale ke\u010f sme chceli \u010falej r\u00e1s\u0165, tak bolo nutn\u00e9 si vybra\u0165 \u010fal\u0161ie trhy na rozvoj,\u201c<\/em> hovor\u00ed riadite\u013e spolo\u010dnosti Pavol Kri\u0161t\u00edn.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>ABC-ZOO v \u010d\u00edslach<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>&#8211; 16 mili\u00f3nov eur obrat<\/li>\n\n\n\n<li>&#8211; 13 % medziro\u010dn\u00fd rast objedn\u00e1vok<\/li>\n\n\n\n<li>&#8211; 8 eur\u00f3pskych trhov<\/li>\n\n\n\n<li>&#8211; o 30 % menej nedokon\u010den\u00fdch kartov\u00fdch platieb po nasaden\u00ed GoPay<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Probl\u00e9mom boli nedokon\u010den\u00e9 platby<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">S rastom firmy za\u010dali prib\u00fada\u0165 aj probl\u00e9my v checkoute. Predch\u00e1dzaj\u00face platobn\u00e9 rie\u0161enia nedok\u00e1zali zabezpe\u010di\u0165 stabiln\u00fd priechod platieb.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201eZ\u00e1kazn\u00edci nevedeli uskuto\u010dni\u0165 platbu alebo platby padali,\u201c<\/em> opisuje Kri\u0161t\u00edn.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dopad sa okam\u017eite prejavil na z\u00e1kazn\u00edckej podpore aj po\u010dte objedn\u00e1vok.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201eSp\u00f4sobovalo n\u00e1m to dos\u0165 ve\u013ea probl\u00e9mov na z\u00e1kazn\u00edckom centre a aj ve\u013ek\u00e9 mno\u017estvo zru\u0161en\u00fdch objedn\u00e1vok.\u201c<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ABC-ZOO preto najsk\u00f4r nasadilo GoPay na jednom trhu. Po \u00faspe\u0161nom teste nasledovalo roz\u0161\u00edrenie do celej Eur\u00f3py.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201eKe\u010f\u017ee v\u00fdsledky boli v\u00fdborn\u00e9, tak sme potom platobn\u00fa br\u00e1nu GoPay behom dvoch t\u00fd\u017ed\u0148ov nasadili na v\u0161etky trhy, ktor\u00e9 obhospodarujeme.\u201c<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Najv\u00fdraznej\u0161\u00ed v\u00fdsledok pri\u0161iel <a href=\"https:\/\/www.gopay.com\/sk\/online-platba-kartou\/\">pri kartov\u00fdch platb\u00e1ch<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201ePri prechode na GoPay sme zn\u00ed\u017eili po\u010det nedokon\u010den\u00fdch objedn\u00e1vok cez platobn\u00fa kartu o cel\u00fdch tridsa\u0165 percent.\u201c<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/site.gopaycdn.com\/blog\/wp-content\/uploads\/2026\/05\/abc_zoo_ilu1.png\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/site.gopaycdn.com\/blog\/wp-content\/uploads\/2026\/05\/abc_zoo_ilu1-1024x683.png\" alt=\"E-shop ABC-ZOO integroval platobn\u00fa br\u00e1nu GoPay\" class=\"wp-image-13027\" srcset=\"https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/05\/abc_zoo_ilu1-1024x683.png 1024w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/05\/abc_zoo_ilu1-300x200.png 300w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/05\/abc_zoo_ilu1-768x512.png 768w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/05\/abc_zoo_ilu1-1536x1024.png 1536w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/05\/abc_zoo_ilu1-1620x1080.png 1620w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/05\/abc_zoo_ilu1-610x407.png 610w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/05\/abc_zoo_ilu1.png 1800w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Platobn\u00e1 br\u00e1na ako s\u00fa\u010das\u0165 expanzie<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pre ABC-ZOO nebola d\u00f4le\u017eit\u00e1 iba stabilita platieb. Rovnako podstatn\u00e1 bola schopnos\u0165 jednoducho \u0161k\u00e1lova\u0165 rie\u0161enie na \u010fal\u0161ie trhy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ka\u017ed\u00e1 krajina m\u00e1 toti\u017e odli\u0161n\u00e9 n\u00e1kupn\u00e9 spr\u00e1vanie aj preferovan\u00e9 platobn\u00e9 met\u00f3dy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201e\u010c\u00edm idete viac na v\u00fdchod Eur\u00f3py, t\u00fdm viac prevl\u00e1daj\u00fa dobierky. \u010c\u00edm sa viac bl\u00ed\u017eite na z\u00e1pad, tak tam prevl\u00e1daj\u00fa klasick\u00e9 elektronick\u00e9 platobn\u00e9 met\u00f3dy.\u201c<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pod\u013ea Kri\u0161t\u00edna pomohla GoPay najm\u00e4 jednoduch\u00e1 integr\u00e1cia a pripravenos\u0165 na viac jazykov\u00fdch mut\u00e1ci\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201eBolo relat\u00edvne jednoduch\u00e9 to \u0161k\u00e1lova\u0165 na \u010fal\u0161ie trhy cez jedno API pripojenie.\u201c<\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u010co ABC-ZOO oce\u0148uje na GoPay<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>&#8211; stabiln\u00fd priechod platieb,<\/li>\n\n\n\n<li>&#8211; <a href=\"https:\/\/www.gopay.com\/sk\/integracia\/\">jednoduch\u00fa API integr\u00e1ciu<\/a>,<\/li>\n\n\n\n<li>&#8211; pripravenos\u0165 na expanziu,<\/li>\n\n\n\n<li>&#8211; <a href=\"https:\/\/www.gopay.com\/sk\/vyhody\/jazyky\">viac jazykov\u00fdch mut\u00e1ci\u00ed<\/a>,<\/li>\n\n\n\n<li>&#8211; automatiz\u00e1ciu procesov,<\/li>\n\n\n\n<li>&#8211; <a href=\"https:\/\/www.gopay.com\/sk\/platobne-metody\/\">\u0161irok\u00e9 spektrum platobn\u00fdch met\u00f3d<\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Platobn\u00e1 br\u00e1na, o ktorej \u201enetreba vedie\u0165\u201c<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">ABC-ZOO dnes sprac\u00fava platby automaticky cez API prepojenie s e-shopom a \u00fa\u010dtovn\u00edctvom. Pod\u013ea vedenia firmy je pr\u00e1ve bez\u00fadr\u017ebovos\u0165 jedn\u00fdm z hlavn\u00fdch benefitov.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201eV\u00fdkonn\u00e1 platobn\u00e1 br\u00e1na pre m\u0148a znamen\u00e1 to, \u017ee ju nemus\u00edm rie\u0161i\u0165. V podstate o nej neviem.\u201c<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">D\u00f4le\u017eit\u00e1 je aj r\u00fdchlos\u0165 vypl\u00e1cania platieb.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201ePlatobn\u00e1 br\u00e1na GoPay pre n\u00e1s znamen\u00e1 to, \u017ee je r\u00fdchla, funk\u010dn\u00e1 a peniaze s\u00fa poukazovan\u00e9 na \u00fa\u010det hne\u010f na druh\u00fd de\u0148.\u201c<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/site.gopaycdn.com\/blog\/wp-content\/uploads\/2026\/05\/abc_zoo_build.png\"><img decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/site.gopaycdn.com\/blog\/wp-content\/uploads\/2026\/05\/abc_zoo_build-1024x682.png\" alt=\"Logistick\u00e9 centrum firmy ABC-ZOO v Ko\u0161iciach na Slovensku.\" class=\"wp-image-13029\" srcset=\"https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/05\/abc_zoo_build-1024x682.png 1024w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/05\/abc_zoo_build-300x200.png 300w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/05\/abc_zoo_build-768x511.png 768w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/05\/abc_zoo_build-610x406.png 610w, https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/05\/abc_zoo_build.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Cena nie je najd\u00f4le\u017eitej\u0161ia<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pod\u013ea Pavola Kri\u0161t\u00edna robia mnoh\u00e9 e-shopy chybu, ke\u010f sa pri v\u00fdbere platobnej br\u00e1ny rozhoduj\u00fa iba pod\u013ea poplatkov.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201eZa\u010d\u00ednaj\u00facim e-shopom by som doporu\u010dil, aby sa pri v\u00fdbere platobnej br\u00e1ny neriadili len cenou, ale hlavne t\u00fdm, ako je pripraven\u00e9 API\u010dko a ako \u013eahko je mo\u017en\u00e9 r\u00e1s\u0165 na \u010fal\u0161ie trhy.\u201c<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pre ABC-ZOO sa pr\u00e1ve stabiln\u00fd platobn\u00fd proces stal jedn\u00fdm z faktorov, ktor\u00e9 podporili \u010fal\u0161\u00ed rast firmy naprie\u010d Eur\u00f3pou.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">H\u013ead\u00e1te spo\u013eahliv\u00e9 platobn\u00e9 rie\u0161enie pre v\u00e1\u0161 e-shop?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Zistite, ako m\u00f4\u017ee GoPay pom\u00f4c\u0165 aj v\u00e1\u0161mu podnikaniu.<br><\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-fe48e5de wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-vivid-cyan-blue-background-color has-text-color has-background has-link-color has-text-align-center has-medium-font-size has-custom-font-size wp-element-button\" href=\"https:\/\/registration.gopay.com\/merchant\/1?utm_source=blog&amp;utm_medium=utton&amp;utm_campaign=case_study_abc\">M\u00e1m z\u00e1ujem o platobn\u00fa br\u00e1nu GoPay.<\/a><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pre ve\u013ek\u00fd e-shop znamen\u00e1 ne\u00faspe\u0161n\u00e1 platba straten\u00fa objedn\u00e1vku. ABC-ZOO preto h\u013eadalo rie\u0161enie, ktor\u00e9 zvl\u00e1dne rast naprie\u010d Eur\u00f3pou bez v\u00fdpadkov a komplik\u00e1ci\u00ed. Po nasaden\u00ed platobnej br\u00e1ny GoPay sa firme podarilo zn\u00ed\u017ei\u0165 po\u010det nedokon\u010den\u00fdch platieb kartou o 30 percent. Pozrite si pr\u00edpadov\u00fa \u0161t\u00fadiu ABC-ZOO. Z akvaristiky na osem eur\u00f3pskych trhov ABC-ZOO vzniklo v roku 2009 ako men\u0161\u00ed<a class=\"read-more\" href=\"https:\/\/www.gopay.com\/blog\/abc-zoo-znizilo-po-nasadeni-gopay-pocet-nedokoncenych-platieb-kartou-o-30\/\">\u010c\u00edst d\u00e1le<\/a><\/p>\n","protected":false},"author":32,"featured_media":13024,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[18],"tags":[79,67,25],"coauthors":[73],"class_list":["post-13018","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pripadove-studie-rozhovory-gopay","tag-casestudy","tag-e-commerce","tag-online-platby"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ABC-ZOO zn\u00ed\u017eilo po nasaden\u00ed GoPay po\u010det nedokon\u010den\u00fdch platieb kartou o 30 %\u00a0 | GoPay blog<\/title>\n<meta name=\"description\" content=\"ABC-ZOO najsk\u00f4r nasadilo GoPay na jednom trhu. Po \u00faspe\u0161nom teste nasledovalo roz\u0161\u00edrenie do celej Eur\u00f3py. Najv\u00fdraznej\u0161\u00ed v\u00fdsledok pri\u0161iel pri kartov\u00fdch platb\u00e1ch.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gopay.com\/blog\/abc-zoo-znizilo-po-nasadeni-gopay-pocet-nedokoncenych-platieb-kartou-o-30\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ABC-ZOO zn\u00ed\u017eilo po nasaden\u00ed GoPay po\u010det nedokon\u010den\u00fdch platieb kartou o 30 %\u00a0 | GoPay blog\" \/>\n<meta property=\"og:description\" content=\"ABC-ZOO najsk\u00f4r nasadilo GoPay na jednom trhu. Po \u00faspe\u0161nom teste nasledovalo roz\u0161\u00edrenie do celej Eur\u00f3py. 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