{"id":13002,"date":"2026-04-17T13:14:21","date_gmt":"2026-04-17T11:14:21","guid":{"rendered":"https:\/\/www.gopay.com\/blog\/?p=13002"},"modified":"2026-04-17T13:14:24","modified_gmt":"2026-04-17T11:14:24","slug":"shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu","status":"publish","type":"post","link":"https:\/\/www.gopay.com\/blog\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\/","title":{"rendered":"Shrnut\u00ed webin\u00e1\u0159e: P\u0159edstaven\u00ed nov\u00e9ho GoPay obchodn\u00edho \u00fa\u010dtu"},"content":{"rendered":"\n<p><strong>Nov\u00fd GoPay obchodn\u00ed \u00fa\u010det p\u0159in\u00e1\u0161\u00ed p\u0159ehledn\u011bj\u0161\u00ed administraci pro spr\u00e1vu plateb<\/strong>, sledov\u00e1n\u00ed v\u00fdkonu i nastaven\u00ed platebn\u00ed br\u00e1ny GoPay. Nov\u00e9 rozhran\u00ed stav\u00ed do centra e-shopy a platby, zjednodu\u0161uje ka\u017edodenn\u00ed operativu a d\u00e1v\u00e1 obchodn\u00edk\u016fm v\u011bt\u0161\u00ed kontrolu nad u\u017eivateli i daty. Zm\u011bny vych\u00e1zej\u00ed z re\u00e1ln\u00e9ho pou\u017e\u00edv\u00e1n\u00ed administrace a maj\u00ed za c\u00edl zrychlit pr\u00e1ci i rozhodov\u00e1n\u00ed obchodn\u00edk\u016f. P\u0159edstavili jsme je na GoPay webin\u00e1\u0159i 16. 4. 2026.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Co se v \u010dl\u00e1nku dozv\u00edte<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"#logika\">Jaak jsme zjednodu\u0161ili spr\u00e1vu plateb a e-shop\u016f<\/a><\/li>\n\n\n\n<li><a href=\"#firmy\">Co nov\u011b zvl\u00e1dnete p\u0159\u00edmo v administraci<\/a><\/li>\n\n\n\n<li><a href=\"#statistiky\" type=\"internal\" id=\"#statistiky\">Jak v\u00e1m nov\u00e9 statistiky pomohou zlep\u0161it v\u00fdkon<\/a><\/li>\n\n\n\n<li><a href=\"#uzivatele\" type=\"internal\" id=\"#uzivatele\">Jak \u0159e\u0161\u00edme spr\u00e1vu u\u017eivatel\u016f a p\u0159\u00edstup\u016f<\/a><\/li>\n\n\n\n<li><a href=\"#budoucnost\" type=\"internal\" id=\"#budoucnost\">Kam GoPay obchodn\u00ed \u00fa\u010det posouv\u00e1me d\u00e1l<\/a><\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">To nejd\u016fle\u017eit\u011bj\u0161\u00ed v kostce<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u2714\ufe0f administrace je nov\u011b postaven\u00e1 kolem e-shop\u016f a plateb<\/li>\n\n\n\n<li>\u2714\ufe0f jeden \u00fa\u010det nov\u011b obslou\u017e\u00ed v\u00edce firem<\/li>\n\n\n\n<li>\u2714\ufe0f u\u017eivatele a jejich role spravujete p\u0159\u00edmo v administraci<\/li>\n\n\n\n<li>\u2714\ufe0f p\u0159ibyly nov\u00e9 statistiky v\u00fdkonu platebn\u00ed br\u00e1ny GoPay<\/li>\n\n\n\n<li>\u2714\ufe0f vyhled\u00e1v\u00e1n\u00ed plateb je rychlej\u0161\u00ed a p\u0159ehledn\u011bj\u0161\u00ed<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">P\u0159ehrajte si z\u00e1znam webin\u00e1\u0159e \ud83d\udc47<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"fitvid extra-bottom\"><iframe loading=\"lazy\" title=\"Webin\u00e1\u0159 GoPay #6. P\u0159edstaven\u00ed nov\u00e9ho GoPay obchodn\u00edho \u00fa\u010dtu\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/vXNDzxTwwKg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"logika\">Administrace nov\u011b podle e-shop\u016f, ne \u00fa\u010dt\u016f<\/h2>\n\n\n\n<p>Nejv\u011bt\u0161\u00ed zm\u011bna, kterou jsme na webin\u00e1\u0159i uk\u00e1zali, je zm\u011bna logiky cel\u00e9ho rozhran\u00ed.<\/p>\n\n\n\n<p>Nov\u00fd GoPay obchodn\u00ed \u00fa\u010det jsme navrhli tak, aby odpov\u00eddal re\u00e1ln\u00e9mu pou\u017e\u00edv\u00e1n\u00ed \u2013 tedy pr\u00e1ci s konkr\u00e9tn\u00edmi e-shopy a jejich platbami. V praxi to znamen\u00e1, \u017ee u\u017e ne\u0159e\u0161\u00edte, p\u0159es kter\u00fd \u00fa\u010det se \u201eprokliknout\u201c, ale rovnou pracujete s t\u00edm projektem, kter\u00fd v\u00e1s zaj\u00edm\u00e1.<\/p>\n\n\n\n<p>V\u0161e d\u016fle\u017eit\u00e9 tak m\u00e1te na jednom m\u00edst\u011b:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u2714\ufe0f p\u0159ehled plateb<\/li>\n\n\n\n<li>\u2714\ufe0f z\u00e1kladn\u00ed statistiky<\/li>\n\n\n\n<li>\u2714\ufe0f napojen\u00e9 \u00fa\u010dty<\/li>\n<\/ul>\n\n\n\n<p>D\u00edky tomu je spr\u00e1va platebn\u00ed br\u00e1ny GoPay rychlej\u0161\u00ed a p\u0159ehledn\u011bj\u0161\u00ed, zejm\u00e9na p\u0159i ka\u017edodenn\u00ed operativ\u011b.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"firmy\">V\u00edce e-shop\u016f a firem bez zbyte\u010dn\u00e9 slo\u017eitosti<\/h2>\n\n\n\n<p>Nov\u00e9 rozhran\u00ed v\u00fdrazn\u011b zjednodu\u0161uje pr\u00e1ci v\u0161em, kdo spravuj\u00ed v\u00edce firem, nebo e-shop\u016f.<\/p>\n\n\n\n<p>Sta\u010d\u00ed jeden \u00fa\u010det a v r\u00e1mci n\u011bj se m\u016f\u017eete p\u0159ep\u00ednat mezi jednotliv\u00fdmi firmami i e-shopy. Administrace si nav\u00edc pamatuje va\u0161e prost\u0159ed\u00ed a umo\u017e\u0148uje pracovat s projekty bez nutnosti opakovan\u00e9ho p\u0159ihla\u0161ov\u00e1n\u00ed.<\/p>\n\n\n\n<p>Praktick\u00e9 v ka\u017edodenn\u00edm provozu:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u2714\ufe0f rychl\u00e9 p\u0159ep\u00edn\u00e1n\u00ed mezi e-shopy<\/li>\n\n\n\n<li>\u2714\ufe0f mo\u017enost ozna\u010dit d\u016fle\u017eit\u00e9 projekty<\/li>\n\n\n\n<li>\u2714\ufe0f jeden login pro v\u00edce firem<\/li>\n<\/ul>\n\n\n\n<p>To ocen\u00ed p\u0159edev\u0161\u00edm obchodn\u00edci s v\u00edce e-shopy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"uzivatele\">Spr\u00e1va u\u017eivatel\u016f p\u0159\u00edmo v administraci<\/h2>\n\n\n\n<p>Jedna z nej\u010dast\u011bj\u0161\u00edch pot\u0159eb, kterou jsme \u0159e\u0161ili, byla spr\u00e1va p\u0159\u00edstup\u016f. Tu nyn\u00ed \u0159e\u0161\u00edte kompletn\u011b p\u0159\u00edmo v administraci.<\/p>\n\n\n\n<p>Nov\u011b m\u016f\u017eete:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u2714\ufe0f zv\u00e1t nov\u00e9 u\u017eivatele<\/li>\n\n\n\n<li>\u2714\ufe0f nastavovat jejich role<\/li>\n\n\n\n<li>\u2714\ufe0f \u0159\u00eddit p\u0159\u00edstup k jednotliv\u00fdm \u010d\u00e1stem \u00fa\u010dtu<\/li>\n<\/ul>\n\n\n\n<p>Z pohledu provozu je d\u016fle\u017eit\u00e9 i to, \u017ee v z\u00e1znamech vid\u00edte, kdo s \u00fa\u010dtem pracuje a jak\u00e9 akce prov\u00e1d\u00ed. To p\u0159in\u00e1\u0161\u00ed v\u011bt\u0161\u00ed kontrolu i jistotu p\u0159i pr\u00e1ci s v\u00edce lidmi.<\/p>\n\n\n\n<p>Samoz\u0159ejmost\u00ed je i dvouf\u00e1zov\u00e9 ov\u011b\u0159en\u00ed, kter\u00e9 zvy\u0161uje bezpe\u010dnost pr\u00e1ce s GoPay administrac\u00ed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"statistiky\">Statistiky: rychl\u00fd p\u0159ehled o v\u00fdkonu<\/h2>\n\n\n\n<p>V nov\u00e9 administraci jsme v\u00fdrazn\u011b pos\u00edlili pr\u00e1ci s daty.<\/p>\n\n\n\n<p>Statistiky jsou nav\u00e1zan\u00e9 p\u0159\u00edmo na konkr\u00e9tn\u00ed e-shop, tak\u017ee okam\u017eit\u011b vid\u00edte, jak si dan\u00fd projekt vede. Nejde o komplexn\u00ed reporting, ale o praktick\u00fd p\u0159ehled, kter\u00fd pom\u016f\u017ee v b\u011b\u017en\u00e9m rozhodov\u00e1n\u00ed.<\/p>\n\n\n\n<p><strong>Co je nov\u00e9:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u2714\ufe0f p\u0159ehled plateb podle platebn\u00edch metod<\/li>\n\n\n\n<li>\u2714\ufe0f z\u00e1kladn\u00ed v\u00fdkonnostn\u00ed p\u0159ehled e-shopu<\/li>\n<\/ul>\n\n\n\n<p>D\u00edky tomu rychle zjist\u00edte, jak va\u0161i z\u00e1kazn\u00edci platebn\u00ed br\u00e1nu vyu\u017e\u00edvaj\u00ed a kde m\u00e1 smysl hledat prostor pro zlep\u0161en\u00ed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pr\u00e1ce s platbami: m\u00e9n\u011b klik\u00e1n\u00ed, rychlej\u0161\u00ed orientace<\/h2>\n\n\n\n<p>Zm\u011bny se dotkly i pr\u00e1ce s platbami, kter\u00e1 pat\u0159\u00ed mezi nej\u010dast\u011bj\u0161\u00ed \u010dinnosti.<\/p>\n\n\n\n<p>Vyhled\u00e1v\u00e1n\u00ed jsme sjednotili do jednoho pole, tak\u017ee u\u017e nen\u00ed pot\u0159eba kombinovat v\u00edce filtr\u016f. Sta\u010d\u00ed zadat kl\u00ed\u010dov\u00fd \u00fadaj a syst\u00e9m platbu dohled\u00e1.<\/p>\n\n\n\n<p>Vyhled\u00e1vat m\u016f\u017eete nap\u0159\u00edklad podle:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u2714\ufe0f ID platby<\/li>\n\n\n\n<li>\u2714\ufe0f ID objedn\u00e1vky<\/li>\n\n\n\n<li>\u2714\ufe0f \u010d\u00e1stky<\/li>\n\n\n\n<li>\u2714\ufe0f e-mailu z\u00e1kazn\u00edka<\/li>\n<\/ul>\n\n\n\n<p>Z\u00e1rove\u0148 m\u00e1te p\u0159ehled plateb nap\u0159\u00ed\u010d \u00fa\u010dty, co\u017e zjednodu\u0161uje pr\u00e1ci zejm\u00e9na ve v\u011bt\u0161\u00edch projektech.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Praktick\u00e9 funkce z webin\u00e1\u0159e<\/h2>\n\n\n\n<p>Sou\u010d\u00e1st\u00ed webin\u00e1\u0159e byly i konkr\u00e9tn\u00ed sc\u00e9n\u00e1\u0159e z praxe. Ty uk\u00e1zaly, \u017ee nov\u00e9 rozhran\u00ed zachov\u00e1v\u00e1 funkce, na kter\u00e9 jsou obchodn\u00edci zvykl\u00ed.<\/p>\n\n\n\n<p><strong>Refundace<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u2714\ufe0f pln\u00e9 i \u010d\u00e1ste\u010dn\u00e9 vr\u00e1cen\u00ed plateb<\/li>\n\n\n\n<li>\u2714\ufe0f podle typu platebn\u00ed metody<\/li>\n<\/ul>\n\n\n\n<p><strong>Platebn\u00ed tla\u010d\u00edtko<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u2714\ufe0f vytvo\u0159en\u00ed odkazu na platbu<\/li>\n\n\n\n<li>\u2714\ufe0f mo\u017enost poslat z\u00e1kazn\u00edkovi<\/li>\n\n\n\n<li>\u2714\ufe0f vhodn\u00e9 pro individu\u00e1ln\u00ed platby nebo doplatky<\/li>\n<\/ul>\n\n\n\n<p>Tyto funkce dopl\u0148uj\u00ed standardn\u00ed checkout a roz\u0161i\u0159uj\u00ed mo\u017enosti, jak platebn\u00ed br\u00e1nu GoPay vyu\u017e\u00edt v praxi.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"budoucnost\">\ud83d\ude80 Co d\u00e1l chyst\u00e1me<\/h2>\n\n\n\n<p>V\u00fdvoj nov\u00e9ho GoPay obchodn\u00edho \u00fa\u010dtu pokra\u010duje. Zam\u011b\u0159ujeme se hlavn\u011b na:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u2714\ufe0f roz\u0161\u00ed\u0159en\u00ed statistik a pr\u00e1ce s daty<\/li>\n\n\n\n<li>\u2714\ufe0f dal\u0161\u00ed zjednodu\u0161en\u00ed spr\u00e1vy plateb<\/li>\n\n\n\n<li>\u2714\ufe0f rozvoj bezpe\u010dnostn\u00edch prvk\u016f<\/li>\n\n\n\n<li>\u2714\ufe0f sjednocen\u00ed v\u0161ech kl\u00ed\u010dov\u00fdch funkc\u00ed do jednoho rozhran\u00ed<\/li>\n<\/ul>\n\n\n\n<p>C\u00edlem je, aby obchodn\u00ed \u00fa\u010det GoPay byl co nejefektivn\u011bj\u0161\u00ed n\u00e1stroj pro ka\u017edodenn\u00ed \u0159\u00edzen\u00ed a spr\u00e1vu online plateb.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u270d\ufe0f Shrnut\u00ed<\/h2>\n\n\n\n<p>Nov\u00fd GoPay obchodn\u00ed \u00fa\u010det p\u0159in\u00e1\u0161\u00ed hlavn\u011b v\u011bt\u0161\u00ed p\u0159ehled, jednodu\u0161\u0161\u00ed spr\u00e1vu a lep\u0161\u00ed kontrolu nad t\u00edm, jak va\u0161e platebn\u00ed br\u00e1na GoPay funguje v praxi.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nov\u00fd GoPay obchodn\u00ed \u00fa\u010det p\u0159in\u00e1\u0161\u00ed p\u0159ehledn\u011bj\u0161\u00ed administraci pro spr\u00e1vu plateb, sledov\u00e1n\u00ed v\u00fdkonu i nastaven\u00ed platebn\u00ed br\u00e1ny GoPay. Nov\u00e9 rozhran\u00ed stav\u00ed do centra e-shopy a platby, zjednodu\u0161uje ka\u017edodenn\u00ed operativu a d\u00e1v\u00e1 obchodn\u00edk\u016fm v\u011bt\u0161\u00ed kontrolu nad u\u017eivateli i daty. Zm\u011bny vych\u00e1zej\u00ed z re\u00e1ln\u00e9ho pou\u017e\u00edv\u00e1n\u00ed administrace a maj\u00ed za c\u00edl zrychlit pr\u00e1ci i rozhodov\u00e1n\u00ed obchodn\u00edk\u016f. P\u0159edstavili jsme je<a class=\"read-more\" href=\"https:\/\/www.gopay.com\/blog\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\/\">\u010c\u00edst d\u00e1le<\/a><\/p>\n","protected":false},"author":32,"featured_media":13005,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"coauthors":[73],"class_list":["post-13002","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktuality-novinky-platebni-brana-gopay"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Shrnut\u00ed webin\u00e1\u0159e: P\u0159edstaven\u00ed nov\u00e9ho GoPay obchodn\u00edho \u00fa\u010dtu | GoPay blog<\/title>\n<meta name=\"description\" content=\"P\u0159edstaven\u00ed nov\u00e9 generace GoPay obchodn\u00edho \u00fa\u010dtu. Shrnut\u00ed z\u00e1sadn\u00edch funkc\u00ed administrace pro spr\u00e1vu online plateb a platebn\u00ed br\u00e1ny GoPay.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gopay.com\/blog\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Shrnut\u00ed webin\u00e1\u0159e: P\u0159edstaven\u00ed nov\u00e9ho GoPay obchodn\u00edho \u00fa\u010dtu | GoPay blog\" \/>\n<meta property=\"og:description\" content=\"P\u0159edstaven\u00ed nov\u00e9 generace GoPay obchodn\u00edho \u00fa\u010dtu. Shrnut\u00ed z\u00e1sadn\u00edch funkc\u00ed administrace pro spr\u00e1vu online plateb a platebn\u00ed br\u00e1ny GoPay.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.gopay.com\/blog\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\/\" \/>\n<meta property=\"og:site_name\" content=\"GoPay blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/gopay.cz\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-17T11:14:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-17T11:14:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/04\/1200x630-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Jakub Janou\u0161ek\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@gopaycz\" \/>\n<meta name=\"twitter:site\" content=\"@gopaycz\" \/>\n<meta name=\"twitter:label1\" content=\"Napsal(a)\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jakub Janou\u0161ek\" \/>\n\t<meta name=\"twitter:label2\" content=\"Odhadovan\u00e1 doba \u010dten\u00ed\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minuty\" \/>\n\t<meta name=\"twitter:label3\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data3\" content=\"Jakub Janou\u0161ek\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\\\/\"},\"author\":{\"name\":\"Jakub Janou\u0161ek\",\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/#\\\/schema\\\/person\\\/571564f6e467535fc1ea65004269859c\"},\"headline\":\"Shrnut\u00ed webin\u00e1\u0159e: P\u0159edstaven\u00ed nov\u00e9ho GoPay obchodn\u00edho \u00fa\u010dtu\",\"datePublished\":\"2026-04-17T11:14:21+00:00\",\"dateModified\":\"2026-04-17T11:14:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\\\/\"},\"wordCount\":935,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/1200x630-1.png\",\"articleSection\":[\"Aktuality a novinky GoPay\"],\"inLanguage\":\"cs\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.gopay.com\\\/blog\\\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\\\/\",\"url\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\\\/\",\"name\":\"Shrnut\u00ed webin\u00e1\u0159e: P\u0159edstaven\u00ed nov\u00e9ho GoPay obchodn\u00edho \u00fa\u010dtu | GoPay blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/1200x630-1.png\",\"datePublished\":\"2026-04-17T11:14:21+00:00\",\"dateModified\":\"2026-04-17T11:14:24+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/#\\\/schema\\\/person\\\/571564f6e467535fc1ea65004269859c\"},\"description\":\"P\u0159edstaven\u00ed nov\u00e9 generace GoPay obchodn\u00edho \u00fa\u010dtu. Shrnut\u00ed z\u00e1sadn\u00edch funkc\u00ed administrace pro spr\u00e1vu online plateb a platebn\u00ed br\u00e1ny GoPay.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\\\/#breadcrumb\"},\"inLanguage\":\"cs\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.gopay.com\\\/blog\\\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/1200x630-1.png\",\"contentUrl\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/1200x630-1.png\",\"width\":1200,\"height\":630,\"caption\":\"Webin\u00e1\u0159 #6: Nov\u00fd obchodn\u00ed \u00fa\u010det GoPay\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"GoPay.com\",\"item\":\"https:\\\/\\\/www.gopay.com\\\/cs\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Dom\u016f\",\"item\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Shrnut\u00ed webin\u00e1\u0159e: P\u0159edstaven\u00ed nov\u00e9ho GoPay obchodn\u00edho \u00fa\u010dtu\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/\",\"name\":\"GoPay blog\",\"description\":\"\u010cl\u00e1nky, n\u00e1vody, srovn\u00e1n\u00ed z ze sv\u011bta e-commerce a online plateb.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"cs\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/#\\\/schema\\\/person\\\/571564f6e467535fc1ea65004269859c\",\"name\":\"Jakub Janou\u0161ek\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/db96e62f145d2fb14dc112d7dd3bd1d179df8bc580b6bae0733379f10db7f7de?s=96&d=mm&r=g6ffbc7664aad9c5e51205a8dab7f1958\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/db96e62f145d2fb14dc112d7dd3bd1d179df8bc580b6bae0733379f10db7f7de?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/db96e62f145d2fb14dc112d7dd3bd1d179df8bc580b6bae0733379f10db7f7de?s=96&d=mm&r=g\",\"caption\":\"Jakub Janou\u0161ek\"},\"description\":\"Jakub se v GoPay star\u00e1 o marketing a komunikaci.\",\"url\":\"https:\\\/\\\/www.gopay.com\\\/blog\\\/author\\\/jakub-janousek\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Shrnut\u00ed webin\u00e1\u0159e: P\u0159edstaven\u00ed nov\u00e9ho GoPay obchodn\u00edho \u00fa\u010dtu | GoPay blog","description":"P\u0159edstaven\u00ed nov\u00e9 generace GoPay obchodn\u00edho \u00fa\u010dtu. Shrnut\u00ed z\u00e1sadn\u00edch funkc\u00ed administrace pro spr\u00e1vu online plateb a platebn\u00ed br\u00e1ny GoPay.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.gopay.com\/blog\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\/","og_locale":"cs_CZ","og_type":"article","og_title":"Shrnut\u00ed webin\u00e1\u0159e: P\u0159edstaven\u00ed nov\u00e9ho GoPay obchodn\u00edho \u00fa\u010dtu | GoPay blog","og_description":"P\u0159edstaven\u00ed nov\u00e9 generace GoPay obchodn\u00edho \u00fa\u010dtu. Shrnut\u00ed z\u00e1sadn\u00edch funkc\u00ed administrace pro spr\u00e1vu online plateb a platebn\u00ed br\u00e1ny GoPay.","og_url":"https:\/\/www.gopay.com\/blog\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\/","og_site_name":"GoPay blog","article_publisher":"https:\/\/www.facebook.com\/gopay.cz","article_published_time":"2026-04-17T11:14:21+00:00","article_modified_time":"2026-04-17T11:14:24+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/04\/1200x630-1.png","type":"image\/png"}],"author":"Jakub Janou\u0161ek","twitter_card":"summary_large_image","twitter_creator":"@gopaycz","twitter_site":"@gopaycz","twitter_misc":{"Napsal(a)":"Jakub Janou\u0161ek","Odhadovan\u00e1 doba \u010dten\u00ed":"4 minuty","Written by":"Jakub Janou\u0161ek"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.gopay.com\/blog\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\/#article","isPartOf":{"@id":"https:\/\/www.gopay.com\/blog\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\/"},"author":{"name":"Jakub Janou\u0161ek","@id":"https:\/\/www.gopay.com\/blog\/#\/schema\/person\/571564f6e467535fc1ea65004269859c"},"headline":"Shrnut\u00ed webin\u00e1\u0159e: P\u0159edstaven\u00ed nov\u00e9ho GoPay obchodn\u00edho \u00fa\u010dtu","datePublished":"2026-04-17T11:14:21+00:00","dateModified":"2026-04-17T11:14:24+00:00","mainEntityOfPage":{"@id":"https:\/\/www.gopay.com\/blog\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\/"},"wordCount":935,"commentCount":0,"image":{"@id":"https:\/\/www.gopay.com\/blog\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\/#primaryimage"},"thumbnailUrl":"https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/04\/1200x630-1.png","articleSection":["Aktuality a novinky GoPay"],"inLanguage":"cs","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.gopay.com\/blog\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.gopay.com\/blog\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\/","url":"https:\/\/www.gopay.com\/blog\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\/","name":"Shrnut\u00ed webin\u00e1\u0159e: P\u0159edstaven\u00ed nov\u00e9ho GoPay obchodn\u00edho \u00fa\u010dtu | GoPay blog","isPartOf":{"@id":"https:\/\/www.gopay.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.gopay.com\/blog\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\/#primaryimage"},"image":{"@id":"https:\/\/www.gopay.com\/blog\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\/#primaryimage"},"thumbnailUrl":"https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/04\/1200x630-1.png","datePublished":"2026-04-17T11:14:21+00:00","dateModified":"2026-04-17T11:14:24+00:00","author":{"@id":"https:\/\/www.gopay.com\/blog\/#\/schema\/person\/571564f6e467535fc1ea65004269859c"},"description":"P\u0159edstaven\u00ed nov\u00e9 generace GoPay obchodn\u00edho \u00fa\u010dtu. Shrnut\u00ed z\u00e1sadn\u00edch funkc\u00ed administrace pro spr\u00e1vu online plateb a platebn\u00ed br\u00e1ny GoPay.","breadcrumb":{"@id":"https:\/\/www.gopay.com\/blog\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\/#breadcrumb"},"inLanguage":"cs","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.gopay.com\/blog\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\/"]}]},{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/www.gopay.com\/blog\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\/#primaryimage","url":"https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/04\/1200x630-1.png","contentUrl":"https:\/\/www.gopay.com\/blog\/wp-content\/uploads\/2026\/04\/1200x630-1.png","width":1200,"height":630,"caption":"Webin\u00e1\u0159 #6: Nov\u00fd obchodn\u00ed \u00fa\u010det GoPay"},{"@type":"BreadcrumbList","@id":"https:\/\/www.gopay.com\/blog\/shrnuti-webinare-predstaveni-noveho-gopay-obchodniho-uctu\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"GoPay.com","item":"https:\/\/www.gopay.com\/cs\/"},{"@type":"ListItem","position":2,"name":"Dom\u016f","item":"https:\/\/www.gopay.com\/blog\/"},{"@type":"ListItem","position":3,"name":"Shrnut\u00ed webin\u00e1\u0159e: P\u0159edstaven\u00ed nov\u00e9ho GoPay obchodn\u00edho \u00fa\u010dtu"}]},{"@type":"WebSite","@id":"https:\/\/www.gopay.com\/blog\/#website","url":"https:\/\/www.gopay.com\/blog\/","name":"GoPay blog","description":"\u010cl\u00e1nky, n\u00e1vody, srovn\u00e1n\u00ed z ze sv\u011bta e-commerce a online plateb.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.gopay.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"cs"},{"@type":"Person","@id":"https:\/\/www.gopay.com\/blog\/#\/schema\/person\/571564f6e467535fc1ea65004269859c","name":"Jakub Janou\u0161ek","image":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/secure.gravatar.com\/avatar\/db96e62f145d2fb14dc112d7dd3bd1d179df8bc580b6bae0733379f10db7f7de?s=96&d=mm&r=g6ffbc7664aad9c5e51205a8dab7f1958","url":"https:\/\/secure.gravatar.com\/avatar\/db96e62f145d2fb14dc112d7dd3bd1d179df8bc580b6bae0733379f10db7f7de?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/db96e62f145d2fb14dc112d7dd3bd1d179df8bc580b6bae0733379f10db7f7de?s=96&d=mm&r=g","caption":"Jakub Janou\u0161ek"},"description":"Jakub se v GoPay star\u00e1 o marketing a komunikaci.","url":"https:\/\/www.gopay.com\/blog\/author\/jakub-janousek\/"}]}},"_links":{"self":[{"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/posts\/13002","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/users\/32"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/comments?post=13002"}],"version-history":[{"count":5,"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/posts\/13002\/revisions"}],"predecessor-version":[{"id":13008,"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/posts\/13002\/revisions\/13008"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/media\/13005"}],"wp:attachment":[{"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/media?parent=13002"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/categories?post=13002"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/tags?post=13002"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.gopay.com\/blog\/wp-json\/wp\/v2\/coauthors?post=13002"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}